Who We Are
A trusted custom plush toy manufacturer with over 15 years of dedication to quality, innovation, and customer satisfaction in soft toy production.
From a Small Workshop to a World-Class Factory
Founded in 2008 in Shenzhen, Guangdong Province — the heart of China's toy manufacturing industry — StarDream Toys began as a small workshop with a big dream: to create the softest, safest, and most lovable custom plush toys in the world.
Today, our 3,000㎡ modern plush toy factory houses over 50 skilled workers and operates 3 production lines. We serve 200+ brands across 30+ countries, producing over 1 million personalized plushies and wholesale plush toys annually. Our soft toy factory specializes in custom plush manufacturing and OEM production.
Our commitment to quality custom plushies, safety, and innovation has earned us ISO 9001 certification, BSCI compliance, and the trust of leading brands worldwide seeking reliable plush toy suppliers.
Visit Our Shenzhen Office
The People Behind the Plush
Design Team
Professional plush designers creating production-ready custom plush patterns
Quality Control
Dedicated QC inspectors ensuring plush toy safety testing at every stage
Production
Skilled workers with years of bulk stuffed animals and custom plushies expertise
Customer Service
Multilingual team providing responsive support for custom plush orders
Inside Our Factory
Our Product Showroom
Visit our showroom to see the full range of custom plush toys we manufacture — from classic stuffed animals to custom character plush and personalized plushies.
Frequently Asked Questions
When was StarDream Toys founded and how big is the company today?
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Founded in 2008 in Shenzhen, China, StarDream Toys has grown into a 3,000 m² own-factory with 50+ workers, 8 designers and 4 QC inspectors. Annual capacity exceeds 1 million pieces. Our founding team — pattern makers and QC leads — is still with the company today.
Where is the StarDream Toys plush factory located and can clients visit?
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Room 620, Building 521, Bagua 3rd Road, Futian District, Shenzhen, Guangdong, China — inside the Pearl River Delta toy cluster, 35 minutes from Shenzhen Bao'an Airport. Factory visits are welcome by appointment; we provide pickup from the airport and accommodation recommendations for overseas buyers.
What certifications and audits does the StarDream Toys factory hold?
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ISO 9001:2015 (quality management), BSCI social-compliance audit (annual), and OEKO-TEX Standard 100 for textiles. Finished products comply with EN71, ASTM F963, CPSIA, AS/NZS 8124 and CCC. All audit and test reports are available to verified buyers on request.
Which countries and types of brands has StarDream Toys produced custom plush for?
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Over 200 brands in 30+ countries, including buyers in the US, UK, Germany, France, Japan, South Korea, UAE and Australia. Clients range from independent gift brands and Kickstarter creators to retail chains, zoos and aquariums, sports teams, and licensed-IP holders. Specific client names available under NDA.
How experienced is the StarDream Toys design and manufacturing team?
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Average tenure of the core production team is 8+ years. Lead pattern maker has 20 years of plush experience; head of QC trained under Disney and Sanrio licensees. The 8-person design team includes 2D illustrators, 3D modellers and embroidery specialists — collectively delivering 500+ new plush designs per year.
Want to Visit Our Factory?
We welcome factory visits and audits. Schedule a tour and see our custom plush manufacturing process firsthand.
Schedule a Visit →